This makes it less than $200 more expensive to start than the previous generation F-150.
Price increases for the more affordable trims will range between $195 and $290.
The PowerBoost Hybrid will boost pricing by up to $4,495.
Ford has arguably revealed two of its most important new models of the year in under s month. The Ford Bronco is making rogue waves all over the place and this, just weeks after the all-new F-150 was introduced. And now, we have the starting price.
With the exception of the upcoming Ford Mustang Mach-E, the Blue Oval could close the books on 2020 and say: “job done”. We weren’t expecting pricing for the new F-150 for weeks, perhaps months, but it appears Carsdirect.com has found the information from a new dealer order guide.
The base price for a 2021 Ford F-150 XL Regular Cab 4×2 will be $30,635, or $195 more than the 2020 model equivalent. What’s interesting is that Ford will offer the PowerBoost hybrid powertrain on all trims. And the price will vary consequently. From the base XL, the option will set the buyer back $4,495. While over the 5.0-litre V8 or the 3.5-litre EcoBoost V6, the premium will be of only $2,500.
Ford seems to have targeted popular trims with only mild price increases, while higher trims, where margins can grow exponentially, the differentiation might be greater. The popular XLT SuperCrew, in 2021, will be priced from $42,005, or only $290 more than the 2020 version.
Pricing for the all-new 2021 Ford F-150 looks to be very competitive.