Thursday, October 21, 2021
News New 2021 Rolls-Royce Ghost Coming This Fall

New 2021 Rolls-Royce Ghost Coming This Fall

Rolls-Royce spoke with current owners to see how they could improve the Ghost

  • First Ghost launched in 2009 is the best-selling Rolls-Royce in the 116-year history of the brand


The next generation of the Rolls-Royce Ghost will debut in the fall the company announced this evening. The announcement was accompanied by an open letter from Rolls-Royce CEO Torsten Müller-Ötvös.

In it we learn that the new Ghost has been in development for the last five years. We also get a glimpse into what consumers like about their current Rolls-Royce Ghost.

“They told us that they very much enjoyed Ghost’s versatility and breadth of character. It is a car they enjoyed driving themselves – or to be driven in should the occasion call for a chauffeur. They also appreciated the car’s pared-back simplicity, or as they put it, “a slightly smaller, less ostentatious means to own a Rolls-Royce'”, the letter states.

Rolls-Royce Ghost
Rolls-Royce Ghost | Photo: Rolls-Royce

“We found that these clients are showing a marked tendency towards luxury objects that celebrate reduction and restraint – that don’t shout, but rather, whisper. They are seeking design purity by rejecting obvious and unnecessary embellishments and overt complication”, Müller-Ötvös adds.

Of course Rolls-Royce and its buyers would see the Ghost as restrained and subtle. It nevertheless is an impressive car in every facet, much like the Wraith and Dawn that came after it.

The Rolls-Royce Dawn Silver Bullet Collection Inspired By The Roadsters Of the 1920s

There is no word on what kind of powertrains are in the works for the next Ghost. The current model is powered by a 6.6-litre turbocharged V12 that punches out 563 horsepower and moves the Ghost to 60 mph (97 km/h) in 4.7 seconds.

Any chance the Ghost gets a hybrid engine? Unlikely, but you never know. In the meantime, we are sure more details on the next Rolls-Royce Ghost will be coming our way soon.

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Charles Jolicoeur
Charles Jolicoeur was studying to be a CPA when he decided to drop everything and launch a car website in 2012. Don't ask. The journey has been an interesting one, but today he has co-founded and manages 8 websites including EcoloAuto.com and MotorIllustrated.com as General Manager of NetMedia360. He also sits on the board of the Automotive Journalists Association of Canada. Send me an email

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