Chrysler marks 40 years of minivans with the 2024 Pacifica and Pacifica Plug-in Hybrid.
Over 15 million sold and 117 innovations, including the segment’s only plug-in hybrid.
The brand unveils a roadmap to a fully electric portfolio by 2028, starting with Pacifica.
In a celebration of four decades of innovation and family-focused engineering, Chrysler has kick-started the production of its 2024 Pacifica and Pacifica Plug-in Hybrid minivans. This milestone not only commemorates Chrysler’s rich history in the segment but also outlines a roadmap to an electrified future.
Beyond 2024: An Electrified Roadmap
When the Plymouth Voyager rolled out of Canada’s Windsor Assembly Plant back in 1983, Chrysler wasn’t merely launching a new vehicle—it was creating a whole new auto segment. Today, over 15 million minivans later, Stellantis, the parent company of Chrysler, remains an enduring symbol of family mobility across North America.
The brand’s commitment to innovation is evident in the 117 groundbreaking features it has introduced over the past 40 years. These aren’t just tweaks; they are revolutions that have significantly elevated the driving and passenger experience. Features like the Stow ‘n Go seating system, the Uconnect Theatre for in-vehicle entertainment, and dual hands-free sliding doors have made the Chrysler minivan a staple for busy families.
Recently, Chrysler celebrated a major milestone: the production of its 100,000th Pacifica Plug-in Hybrid. This vehicle stands alone as the only plug-in hybrid in the minivan segment, making it a leading choice for eco-conscious consumers. The vehicle even qualifies for a $5,000 federal Electric Vehicle purchase incentive, along with potential provincial or territorial bonuses.
Chrysler is also launching the 2024 Pacifica and Pacifica Plug-in Hybrid with an array of fresh features. Expect a plush new Sepia interior in the premium Pacifica Pinnacle model and two eye-catching exterior colours: Red Hot and Baltic Grey. The Pacifica Plug-in Hybrid lineup will feature two editions: Select and Pinnacle. For those wanting a bit more, there are optional packages like the S Appearance, Premium S Appearance, and Road Tripper.
But Chrysler’s vision extends far beyond this year or the next. The company has plans to roll out its first all-electric vehicle by 2025, aiming for a fully electric portfolio by 2028. The minivan, the very vehicle that started this journey, will continue to play a pivotal role in Chrysler’s electrified future.