Monday, June 24, 2024
News$25k Jeep EV Coming "Very Soon" Says Stellantis CEO

$25k Jeep EV Coming “Very Soon” Says Stellantis CEO

Cheap electric Jeep coming very soon

  • New EV would join Wagoneer S, Recon

  • CEO Tavares says “very soon”


A $25,000 electric Jeep is coming sooner rather than later. The CEO of Stellantis let that tidbit slip at an industry conference last week.

Stellantis CEO Carlos Tavares told CNBC about the new model last week, saying that it was coming “very soon.” The goal was to speed up what is seen as slower than expected adoption of electric vehicles.

“In the same way we brought the 20,000 Euro Citroen e-C3, you will have a $25,000 Jeep very soon,” he said Wednesday during a Bernstein investor conference. “We are using the same expertise because we are a global company and this is totally fluid across the engineering world of Stellantis.”

A sub-$25k Jeep would impress for its price, not just as an EV but as a Jeep in general. The brand’s current lowest-priced vehicle is the Compass, which starts from $25,900 plus freight in the U.S.

“If you ask me what is an affordable BEV, I would say 20,000 euros in Europe and $25,000 in the U.S.,” Tavares said. “So our job is to bring the safe, clean, and affordable BEV to the U.S., $25,000. We’ll do it.”

Jeep’s first EV for the U.S. will be the Wagoneer S, which was unveiled last week. A Wrangler-style vehicle called the Recon is also expected this year. Tavares said that the company expects EVs and combustion-powered models to hit cost parity in “three years, max” and understands the need to compete with low-cost EVs from China.

Jeep has been surprisingly ahead of the curve for a brand rooted in rugged off-road ability. The Wrangler 4xe has long been the best-selling PHEV in the U.S., with the Grand Cherokee 4xe not far behind.

 

 

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