Acura says it will move faster towards electric vehicles than Honda
Brand promises first electric vehicle by 2024
The first Acura electric vehicle will be a crossover
Acura will be going straight to electric vehicles, skipping hybrid or PHEV offerings, the company announced. The company says we can expect its first electric vehicle in 2024.
It will be a sport utility vehicle based on the upcoming Honda Prologue and it will use GM’s Ultium platform. Aside from that, we don’t have many details on what Acura has planned for the future, aside from the EV-only approach.
“For Acura, we’re going much faster than the Honda brand in terms of our transition to electric vehicles as a percentage of sales. We’re going to bypass hybrids altogether. So our shift is going very rapidly into BEV. That’s our main focus”, Emile Korkor, assistance vice president of Acura told Automotive News.
Acura had quite a few hybrid offerings at one point including the MDX and RLX SUVs and sedans, but the brand currently doesn’t offer an electrified powertrain with the exception of the NSX. The upcoming Acura Integra will offer a combustion engine exclusively.
Acura is hoping to sell 60% electric vehicles by 2030, a more agressive target than Honda which previously said it would have roughly 40% EVs in its mix by the end of the decade.