Sunday, August 14, 2022
News Cadillac Lyriq Buyers Get a Rebate if they Agree to be Tracked

Cadillac Lyriq Buyers Get a Rebate if they Agree to be Tracked

Roughly 20 Cadillac Lyriq customers have been chosen to participate in this program


  • Drivers need to sign an NDA for the deal to work.

  • The discount is considerable at $5,500 on the purchase or lease of the vehicle.


These 20 or so all-new all-electric 2023 Cadillac Lyriq customers signed a nondisclosure agreement and have also agreed to be tracked in exchange for a rebate in the amount of $5,550 on the purchase or lease of their new vehicle.

2023 Cadillac Lyriq First Drive Review: Making a Statement

We can’t help but think that this is a little “Big Brother” of Cadillac as these owners are also prohibited from speaking about their ownership experience with the Lyriq to anyone outside of GM. The motivation behind the agreement and deal between Cadillac and drivers stems from the fact that the Lyriq is a critical part of GM’s luxury brand’s future EV plans.

“As we transform our business, the launch of our first all-electric vehicle, Lyriq, provides Cadillac some unique learning opportunities,” Cadillac spokesman Michae Albano told the Detroit Free Press. “Therefore, we have engaged a small group of early customers who agree to share their vehicle information and customer behaviors. Cadillac will use these learnings to elevate the experience for all our customers.”

Basically, the Lyriq will pave the way for Cadillac’s transformation into an all-EV car company come 2030. So far, the electric SUV is doing well. It was sold out only two hours after order banks opened up on May 19th (an estimated 25,000 units) and we were impressed when we first drove it in late June.

Trending Now

Elon Musk Says Tesla Semi to Ship this Year, Cybertruck in 2023

The Semi should have been delivered at the end of last year PepsiCo has been seen testing some preproduction units Many believe this...

The Bugatti-Rimac Joint Venture is now Official

The new company has been incorporated, with Porsche taking a 45% interest The company will use the expertise of all of its members...

Dealers Who Charge « Market Adjustment » Fees are 25% Less Likely to See the Customer Again

Inflated new vehicle prices are still very common. 80% of buyers in May and June paid MSRP or higher. A recent study has shown...

Toyota and Mazda Reportedly Working on Twin Sports Cars for 2026

The Toyota would be all-electric. The Mazda might also be electric but include a rotary engine range extender. Rumours and reports like these give...

Ferrari Recalling More than 23,000 Cars Going as Far Back as 2005

The recall involves braking issues. Models such as the 430 and 612 Scaglietti are included. This is massive, at least in Ferrari terms. A...
Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.