20th anniversary of V will see brand’s first electric
Cadillac V showed strongest sales yet last year
2024 marks 20 years of V-Series performance at Cadillac. The brand might be on its way to full electrification by 2030, but that performance arm isn’t going to be left out. Instead, a new report says that we can expect to see an electric V this year.
“Performance is part of Cadillac’s brand promise,” Cadillac officials said, reports Carscoops. That means they’ll offer performance variants no matter what powers them.
Company officials then announced that Cadillac would show an “interpretation of what a V-Series would look like in EV form.” That electric V concept is set to be revealed later this year.
Cadillac EVs use GM’s Ultium platform, which includes batteries and electric motors. The most powerful of the current Ultium offerings is the Hummer EV, which offers up to 1,000 hp with its tri-motor system. That could easily slot into Cadillac offerings like the Escalade IQ EV, making that a serious performance SUV.
V-Series models of the Lyriq, Optiq, and Vistiq would also be easy for Cadillac to bring to market, should the brand feel the demand is there. Thanks to Tesla, more performance is all but expected from electric models, which likely leaves Cadillac looking to keep up.
In the meantime, the V brand is showing record results. Cadillac V series sales were up 55 percent last year, with both the new Escalade V and existing CT4 and CT5 V models seeing strong demand.