Cadillac’s Premium EV, Celestiq, to Start at $340,000 Pre-Customization

Cadillac launches the ultra-luxury electric sedan, Celestiq, with a base price of approximately $340,000 before personal customization options.

• The Cadillac Celestiq, an ultra-luxury electric sedan, debuts with a starting price of around $340,000 before customization.

• Buyers can personalize their Celestiq to their liking, ensuring an exclusive and bespoke experience.

• Cadillac will hand-build the Celestiq at GM’s Global Technical Center in Warren, Michigan, adding to its allure and exclusivity.

Cadillac’s highly anticipated ultra-luxury electric sedan, the Celestiq, took the automotive world by storm when unveiled in October 2022. Its extravagant design and state-of-the-art features garnered significant attention, but one crucial detail remained under wraps – the price. Now, the veil has been lifted, and Cadillac announces that the Celestiq’s starting price will be approximately $340,000 USD before customization.

Melissa Grady Dias, Cadillac’s global chief marketing officer, unveiled the eagerly awaited price through a LinkedIn post, emphasizing that this base cost does not include shipping charges, which will be disclosed at a later date. While specific sales figures have not been disclosed, Cadillac has expressed delight in the remarkable demand and interest the Celestiq has garnered since its initial reveal. Buyers, enchanted by the allure of luxury, will now have the opportunity to personalize their Celestiq experience.

The Celestiq sets a new standard for American automotive exclusivity, embracing a bespoke approach that allows customers to tailor the vehicle to their unique preferences and tastes. Each Celestiq will be a true reflection of its owner’s personality, ensuring no two vehicles are alike. The design journey will be guided by a dedicated Cadillac concierge, offering expert assistance to discerning clients at every stage of the customization process.

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To match the opulence of the Celestiq’s design, Cadillac will hand-build each vehicle at GM’s prestigious Global Technical Center in Warren, Michigan. This marks the center’s first foray into production, underscoring the commitment to craftmanship and exclusivity. Scheduled to make its debut in the 2024 model year, the Celestiq embodies Cadillac’s vision of the future of luxury electric vehicles.

Eager to provide a unique and immersive experience, Cadillac is transforming a building on the tech center campus into the Cadillac House at Vanderbilt. This facility will cater to Celestiq clients from around the world, offering a personalized concierge service for the design process. An homage to designer Suzanne Vanderbilt, who joined GM Design in 1955 and worked for Cadillac, the facility is nearing completion and is expected to open its doors this summer.