We recently sat in on the reveal of the Ford F-150 Carhartt, a special edition that now joins the Super Duty Carhartt introduced this spring. The partnership between the automaker and the workwear brand now extends to Ford’s best-selling model. But what exactly does the Carhartt name stand for? And why does it carry so much weight with working folks?
Carhartt was founded in Detroit in 1889 by Hamilton Carhartt
The F-150 Carhartt is built off an XLT 4×4 SuperCrew
The Carhartt package adds $5,995 CAD, bringing the price to $82,285 CAD before fees
A Century-Old Company
It all started with two sewing machines and a small electric motor in a Detroit loft. Hamilton Carhartt launched his company after talking with railroad workers who struggled to find clothing tough enough for the job. His motto, “honest value for an honest dollar,” became the company’s backbone; it’s still family-owned today and headquartered in Dearborn, Michigan, practically next door to Ford.
The tie between the two companies makes plenty of sense, then. It’s also historic, dating back well over a hundred years.
What sets Carhartt apart from day one is that it designs its gear for and with the people who wear it, built around the demands of a job that gets you dirty rather than whatever’s trending in fashion. Triple-stitched seams, heavy-duty cotton duck, reinforced rivets: every detail is built first and foremost to hold up. That focus carried the brand through the Great Depression and two world wars, making it a staple among tradespeople long before it crossed over to the mainstream.
These days, Carhartt makes gear for just about every occasion, from t-shirts and work clothes to coats, boots, socks, beanies, even coolers and backpacks.
And yes, dig around the company’s website, and you’ll also find a lineup of apparel carrying the Ford badge.
The Ford F-150 Carhartt
The new Carhartt edition of the F-150 is built off an XLT SuperCrew in 4×4 trim. It gets exclusive 20-inch wheels, the grille and headlights from the Lobo trim, the hood and running boards borrowed from the Tremor, dual exhaust, and a spray-in bedliner stamped with the Carhartt logo, naturally.
Inside, the seats are wrapped in fabric inspired by the brand’s workwear, with distinct contrast stitching carried through the dash, door panels and center console.
Mechanically, the truck shares the same lineup of engines available across the 2027 F-150 range, except for the new 3.0-litre EcoBoost V6 that replaces the outgoing 2.7-litre.
The Carhartt package adds $5,995 CAD, pushing the starting price of this edition to $82,285 CAD before freight and PDI. Orders are open now, with first deliveries expected in early 2027.
