Thursday, May 13, 2021
News Colours Can Dictate How Fast And Hard Your Car Will Depreciate

Colours Can Dictate How Fast And Hard Your Car Will Depreciate

This study says that there’s another good reason for picking a cool colour for your ride other than sticking out of an ocean of grey


  • Actual colours actually help keep value up.

  • Our collectively favorite boring shades of grey have little to no effect on resale value.


Many of the new cars we review are silver, grey, black, or white, and in some cases, these shades round out more than ¾ of offered colours by the manufacturer. Rare are the vehicles that are blessed with an actual colour palette and now there seems to be evidence that opting for one is a good idea.

I recently published study by Iseecars says that going for green, yellow, or orange may put the brakes on your vehicle’s inevitable depreciation. They’ve compared the prices of more than 6 million new and used car transactions between 2017 and 2020 and have discovered that a direct correlation exists between colour and value.

Overall, yellow is the colour that holds the title of best car colour for resale value. In fact, a yellow car’s depreciation, percentage-wise, is nearly 50% slower than the industry average. Other top shades include beige (it’s making a comeback!), orange, and green.

While these colours do good, hues suck as gold, brown, and purple do the exact opposite. Common colours like grey, red, blue, silver, white, and black have no real impact on resale values. The latter shades also happen to be most widely offered by all manufacturers.

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Matt St-Pierre
Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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