The coyote represents Ford’s 5.0-litre V8.
Dodge launched its “never lift” business plan in November.
It calls for new performance-related news every three months.
Shots fired! And we’re loving where this might go. Back in November, Dodge introduced its “Never Lift” two-year business plan. As part of this plan, Dodge has promised to reveal new performance vehicles or news every three months. So far, they’ve released the Jailbreak Charger and Challenger as part of their 24 Months of Muscle Campaign, and there’s more to come.
And it’s going to get spicy if we’re to believe what we’re seeing. If you head over to the Dodge Garage and the Never Lift page, you’ll notice, as you scroll down, an image of an animal with a bloody tire track across its side. Yup, that’s a coyote and it’s roadkill. Apologies for the size of the image – it’s tiny.
This is no guess as, as Motor1 points out, the image’s file name is “overlay-dead-coyote”. It’s no coincidence that the Ford Mustang’s 5.0-litre V8 is called Coyote. Unfortunately, we’ll not know more about the dead coyote until sometime in later March, or later still. The last date posted on the Dodge Garage is March 9th.
Whatever it actually means, we’re certain it’ll be high-power newsworthy.