That title reads like a doomsday letter for Ford investors. We all know, it the F-150 is the best-selling anything car-related in North America and when production of such a thing must halted, the impact can be great.
It appears a fire on May 2nd at the Meridian Magnesium Products of America plant in Eaton Rapids, Michigan, is the culprit. Ford’s run out of the parts produced by this company and thus has had no choice but to stop the assembly line.
The shut-down could last a few weeks, which might not affect sales all that much. Dealers in the US have an 84-day supply of the truck. However, if this setback stretches into a month or more, many consumer may have to wait much longer than usual for their desired engine/cab/box/trim configuration.
The upside to this is that workers at both F-150 plants, all 7,600 of them, should get most of their pay during the down time. Forced vacation!