The goal is to make the electric Mach-E SUV “feel” more like a Mustang.
The sound will be projected into the cabin via the audio system.
Ford wants to give its Mustang Mach-E customers a taste of the world they are leaving behind with what it calls “audio wizardry”. The Mach-E will simulate an internal combustion engine’s sound within the EV’s cabin.
This is not a mistake. The noise, or the lack thereof, made by an electric vehicle as they drive by has been a concern for safety regulators for a long while, going as far back as the first hybrids. EVs must now broadcast an audible sound at low speeds which the Ford Mustang Mach-E already does.
Ford explained the “audio wizardry” to cnbc.com as follows: “It’s one of those things where we’re trying to give people the Mustang experience,” Leeway Ho, vehicle engineering supervisor of the Mustang Mach-E, told CNBC during a ride-along in the vehicle at Ford’s Michigan Proving Ground. “It’s not just the power, it’s the sound that comes with it. Without the sound, you’re just a regular EV car.”
The sound is generated when the driver hits the accelerator and the sound varies based on vehicle torque. Ford adds that the “noise” is not that of a Mustang GT and its V8 but rather that of a petrol-powered Mustang SUV, if there was such a thing.
Customers will have the option of shutting off the “engine sounds” via the 15.5-inch touchscreen by navigating through the Vehicle Settings.