Ford brought the heat with four concepts for Moab Easter Safari
Partnerships will bring more extreme Bronco components to market
Ford has announced partnerships with RTR Vehicles, ARB 4×4, and 4 Wheel Parts to help expand the list of aftermarket offerings for the new Bronco. To show they’re serious, Ford and those companies brought four concepts to Jeep’s house, the Easter Safari at Moab, Utah.
The partnerships are meant to add to the range of performance parts and accessories already offered by Ford and Ford Performance for the Ford Bronco. This includes hardware like suspension components and lifts as well as wheels and body panels, but also more camping and off-roading accessories like tents and lights.
“Off-road enthusiasts crave accessories to create their ultimate off-road machines, so we’re accelerating the development of Bronco-specific offerings by working directly with three of the leading suppliers in the 4×4 arena to further build out our list of off-road parts and accessories available this summer,” said Ford regional line manager Jeff Seaman.
The first of the concepts is direct from Ford, a four-door Outer Banks Sasquatch model that adds licensed accessories like JAC rock rails, Air Design fender flares, Trail Armor rocker covers, and a Rigid 40-inch LED lightbar. Inside is a Console Vault center console and DC Safety cargo organiser.
The Bronco Badlands from RTR Vehicles gets RTR rock sliders and rear bumper as well as a 3D-printed grille. 35-inch Nitto Ridge Grappler tires are fitted to RTR Tech-6 wheels, and there are custom graphics.
The ARB 4×4 Accessories Bronco Badlands gets airbag compliant front and rear bumpers, rock sliders and a protective differential cover along with an ARB compressor, jack, and Zero refrigerator.
Finally, from 4 Wheel Parts, the Black Diamond Bronco gets 37-inch BFGoodrich mud-terrain tires on 17-inch Method alloys, a modular front bumper, skid plate, heavy-duty suspension components and a Smittybilt overhead tent.