Ford plans to hold its own in the EV race.
EVs will be key for Lincoln and the Transit commercial lineup.
The Ford Motor Company made waves in 2020 with their all-new somewhat controversial Mustang Mach-E electric SUV. The latter was announced in late 2019 and since then, Ford’s shared details about the upcoming electric F-150 and the E-Transit, and that’s about it until now. They’ve just announced that they will double their initial investment in EVs to $22 billion.
The race to electrification now has a new entry. Along with Volkswagen, GM, and other major brands, Ford has stepped on board with the mission to not cede ground to anyone, according to company CEO Jim Farley. Despite the relative tardiness of the announcement, Ford’s far from behind the competition.
In fact, they are putting the pedal to the metal. Farley said, as reported by electrek: “We are accelerating all our plans – breaking constraints, increasing battery capacity, improving costs, and getting more electric vehicles into our product cycle plan. People are responding to what Ford is doing today, not someday. The Mustang Mach-E, he said, is receiving great customer and critical reviews, and will be followed by the first E-Transit commercial van (late 2021) and an all-electric F-150 pickup (mid-2022).”
Lincoln stands to benefit from the increase in funds however it’s unclear as to how much will go to Ford’s luxury arm. Ford’s already announced their investment in the Oakville assembly plant which will eventually produce fully-electric vehicles.