Sunday, June 20, 2021
Auto Shows & Events Geneva Motor Show May Not Return Next Year Either

Geneva Motor Show May Not Return Next Year Either

Is this the end for auto shows as we know them?

  • 2021 Geneva Motor Show future in doubt as well

  • Organization responsible for putting on Geneva Motor Show has withdrawn loan request

  • 2020 Geneva Motor Show was cancelled earlier this year due to coronavirus pandemic


After cancelling the 2020 edition of the Geneva Motor Show because of the coronavirus pandemic, organizers now say the 2021 edition could also be put on hold.

The Foundation of the Geneva Motor Show (GIMS), the organization responsible for putting on the event, says it has withdrawn its loan application to the Canton of Geneva. The release sent out today says the loan necessary to cover costs related to the cancellation of the 2020 show and the 2021 edition comes with conditions it cannot meet.

“Unfortunately, the conditions attached to the loan, which, in particular, aim to completely outsource the show including its conceptualisation to Palexpo SA, are not acceptable to the Foundation. In fact, they are in contradiction to the statutes and especially to the purpose of the foundation formulated more than 100 years ago” the press release says.

The release goes on to say that the loan conditions stipulate that a 2021 edition of the Geneva show must be held, which GIMS says “is very uncertain”.

GIMS believes the prudent course of action is to plan the next edition for 2022, again as per the press release.

The Geneva International Motor Show is the oldest major auto show and has been held since 1905. Most of the worlds major car shows have been cancelled in recent months because of the COVID-19 pandemic including Detroit, Paris, and New York.

This leads us to wonder if this may be the end of the auto show as we know it. With Geneva’s future in doubt and most auto shows struggling to attract visitors even before the pandemic, it’s very much uncertain that shows will return in 2021 and beyond.

Source: GIMS

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Charles Jolicoeur
Charles Jolicoeur
Charles Jolicoeur was studying to be a CPA when he decided to drop everything and launch a car website in 2012. Don't ask. The journey has been an interesting one, but today he has co-founded and manages 8 websites including EcoloAuto.com and MotorIllustrated.com as General Manager of NetMedia360. He also sits on the board of the Automotive Journalists Association of Canada. Send me an email

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