Friday, October 22, 2021
News GM Trademarks Chevrolet Cavalier With the US Patent Office 

GM Trademarks Chevrolet Cavalier With the US Patent Office 

If GM has filed two applications to register the rights to the “Cavalier” and “Chevrolet Cavalier” trademarks, it wasn’t done for fun. We think the Cavalier is coming back.

Everyone remembers the Chevrolet Cavalier and its twin, the Pontiac Sunfire (and Sunbird). The Cavalier ruled the compact car segment essentially the whole time it was for sale between 1982 and 2005. It was then replaced by the Cobalt, which did ok, and finally the Cruze, which is dead.

This is not the first time that GM’s files for these names. Back in late 2015, they did the exact same thing according to a story by GMauthority.com. They’re at it again which means, as far we’re concerned, that their plans to bring the name back is coming to fruition.

Killing the Chevrolet Cruze took many of us by surprise but it can be an understandable move when we consider building these compact cars was very expensive and thus not very profitable.

The Chevy Cavalier does exist elsewhere in the world and one of these places is Mexico where it has replaced the defunct Sonic. Its starting price in the country is actually lower than said Sonic and when combined with the disappearance of the Cruze, the return of the Cavalier seems quite possible.

A 2019 Chevy Cavalier starts at 258,200 pesos in Mexico which works out to approximately $13,500 USD. In CDN dollars, we think it might come in at under $14,500 making it one of the most affordable of the segment.


2019 Chevrolet Cavalier Picture Gallery

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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