Thursday, January 28, 2021
News Here’s Why BMW Canada Charges $100 A Year For Apple CarPlay

Here’s Why BMW Canada Charges $100 A Year For Apple CarPlay

BMW Canada now offers a yearly subscription service to use CarPlay in your car, here’s why.

A couple of weeks ago BMW Canada announced the pricing for their Apple CarPlay subscription. Two subscriptions are now offered, 100$ per year or 400$ for 240 months (20 years).

The American publication Car and Driver wanted to know what was behind that cost and why did BMW charge a fee for something other carmakers offers for free.

C/D contacted the German manufacturer to get an answer and they learned that the price is there because of the wireless CarPlay configuration instead of the usual wired one. BMW mentioned that this setup requires different hardware compared to the wired version, hence the extra cost.

Although not clear if the rest of Car and Driver’s report is based on what the BMW representative told them or their own speculations, but the cost also covers the manufacturer’s research and development. All the engineering and testing comes at a high price to insure your wireless CarPlay to work properly through time. Basically, making sure that the system is ageing as well as the car and still works flawlessly in 20 years.

This is not the only BMW pay-per-year service as it’s part of their BMW ConnectedDrive services. The other paid services prices range from 75$ to 300$ per year.

Meanwhile, the BMW Z4-based 2020 Toyota GR Supra offers the same wireless CarPlay service free of a yearly subscription. Toyota did mention though that this service will be offered free for the first four years while they determine the future subscription fee on their end.

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