City car brand expected to plug in by end of decade
Expect full announcement later this month
A new report says that Mini is the next brand planning to announce a transition to all-electric. The British icon is set to stop unveiling new gas-powered models shortly and to be BEV-only from 2030, joining Volvo, Jaguar, and others who have set timelines ranging from fuzzy to firm.
The plan is set to be announced by parent company BMW CEO Oliver Zipse later this week, Bloomberg reports, taking the lead from German business magazine Spiegel. A BMW spokesperson declined to comment, but sources familiar with the plans had more to add.
The last combustion engine model from Mini is set to be launched in 2025, and half of all Mini sales should be electric by 2027, the report says. Come 2023, Mini will produce only battery-electric models, joining other premium brands in plugging in and gassing off.
Mini has long appealed to urban buyers wanting stylish and premium but small vehicles, and EVs are likely to appeal to those buyers. Especially with the number of combustion bans targeting urban cores continuing to grow in numbers and closer in expected arrivals.
The brand has previously built multiple EV models including the limited-production Mini E of 2010 and the current 177 km range Mini Cooper SE. Mini has also built plug-in hybrid versions of its vehicles including the Mini Countryman PHEV. While part of Mini’s brand has been small and lightweight vehicles, the increased tonnage of its latest shows that buyers will likely not mind the heft of an EV model.