Saturday, December 3, 2022
News Mitsubishi To Cut Back On European Business

Mitsubishi To Cut Back On European Business

Mitsubishi expects to suffer huge losses for a second straight year and is once again updating its business plans.


  • New car sales will stop once their currents products come to the end of their cycle.

  • They will freeze the introduction of new products in Europe.

  • Their focus will be on Southeast Asia for the next three years as part of a new midterm business plan.


Plant and dealerships closure are essential parts to Mitsubishi survival as they are dealing with more huge financial setbacks. So far, they’ve posted a net loss of 176.16 billion yen ($1.6 billion) in the fiscal first quarter through June and the year to come will involve an anticipated 140 billion yen ($1.33 billion) for the year ending in March of 2021.

2021 Mitsubishi Outlander

Only last year, Mitsubishi was looking to strengthen its European presence however the current difficult times have changed all of this. Effective immediately, Mitsubishi will not update its fleet of vehicles currently for sale in Europe, according to Automotive News Europe (subscription required). This means that the anticipated all-new 2021 Mitsubishi Outlander PHEV may not be introduced at all – it was originally planned for the second half of 2020. Their most recent vehicle is the Eclipse Cross which was launched in 2017.

Mitsubishi Motors Might Be Preparing To Dial Back Its Presence In The US

The Renault-Nissan-Mitsubishi Alliance is in the middle of a wide-ranging reorganization and this is part of Mitsubishi’s plan. Also part of this restructuring plan the Japanese automaker scaling back its North American operations as well.

Trending Now

Toyota to Launch All-New 2024 Grand Highlander in Early 2023

The new 2024 Toyota Grand Highlander will likely squeeze in between the Highlander and Sequoia. It will be revealed in full on February...

Corvette to Become a Brand with Sports Cars, SUVs, and a Sedan

GM will maximize the Corvette’s name recognition. The line-up will consist of premium sporty vehicles. Also, there’s too much money to be made by...

Volkswagen Group’s First North American Battery Plant Could be in Canada

The automaker’s PowerCo battery subsidiary said it is now looking at potential sites in Canada for a new battery plant. VW’s partner, Umicore,...

Toyota bZ4X: Cold Weather Tests Show a Much Shorter Range than Advertised

The electric SUV only managed to drive 47% of its WLTP range in Danish tests conducted at 4˚C (39˚F). Even when compared with...

Ford and Lincoln will be Absent from Every Canadian Car Show in 2023

The automaker mentions the fast pace of changes in the automotive industry to justify its decision. Car shows have been declining in popularity...
Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.