It was initially rumoured to start between $30k and $35k.
The previous-generation 370Z was just over $30k in its final year of sale.
It would have been the bargain of the century. The new generation 2023 Nissan Z is about to re-enter the sports car segment swinging and snarling. When it finally arrives this spring, the Z will take all on, and for a moment, it could have instantly become the one car to get, had it been priced around $30,000.
The reality, however, is that the new Nissan Z will in fact start at about $40,000 in the US (probably between $45,000 and $47,000 in Canada) according to the Nissan Z Club. This does not mean that it won’t impress buyers in the segment. It’s just that at, say, $32,000, the new Z would have been priced less than $5,000 more than the 228-horsepower GR86 and $11,000 less than the 2.0T Supra.
Heck, all arguments against the 400-horsepower twin-turbocharged Nissan sports car would have been moot. Truthfully, even at $45,000, they will be.
The simple fact that the Z is more powerful than the $51,000 GR-Supra 3.0 (400 vs. 382 horsepower), that it’s offered with a manual transmission, and that it’s all Nissan carries a tremendous amount of importance for enthusiasts.