The decision to transform the Jaguar F-Type from petrol to electric performance car could guarantee it a future instead of living on the edge of oblivion given current slow sales.
Sometimes, if you can’t beat them (the Porsche 911), you don’t join them, you modify your game plan. This is what Jag’s considering when it comes to their flagship sports car, the Jaguar F-Type.
As it stands, the Jag F-Type’s near future was/is safe for another three years, at least through to the 2022 model year. In a conversation with Autocar, Jaguar design director Ian Callum mentioned that the development of the next generation F-Type will get underway very shortly.
More of the thinking behind turning the Jaguar F-Type into an EV is the I-Pace’s undeniable performance and appeal. Callum says “that the electric decision is looking more interesting with time.”
Perhaps most importantly is that Callum confirms that there will always be a sports car to come from Jaguar with the same applying to a sedan. He adds “I can’t see a day when Jaguar won’t make saloons or – perhaps – hatchbacks, either of which I regard as core to the DNA.”
With the exception of the F-Pace, Jaguar car sales have been very slow compared to its direct competition. Going all-electric in time may be one way for Jag remain competitive.
