Wednesday, July 28, 2021
News Quirky And Slow-Selling BMW i3 Is On The Way Out

Quirky And Slow-Selling BMW i3 Is On The Way Out

BMW focuses on new upcoming generation of EVs to replace trailblazer i3

  • Global production ends in 2022.

  • North America will see its last new i3 built in July.

  • 200,000 examples have been sold over an eight-year period.

One could say that the BMW i3, introduced back in 2014, was a little too unique. Despite this, the i3 found favour with numerous urbanites looking for efficient and compact mobility – which partially explains why it was never a massive hit in North America.

With only a handful of sales (relative to other EVs), the BMW i3 will be pulled from the German automaker’s North American product portfolio as of this July, according to the Car Guide. The i3 did fulfill its duty of introducing BMW to an all-new reality as it, and the sporty i8 were rare premium offerings in the burgeoning EV segment.

BMW i8 final production run
BMW i8 final production run | Photo: BMW

The experience gained with these two cult-like EV heroes has enabled BMW to prepare for the present and the future. Currently, Mini offers up the Cooper SE and by early 2022, both the anticipated i4 sedan and the guaranteed-to-be-a-hit iX SUV will be in showrooms.

The BMW i3 won’t be missed given its limited range however if you’re interested, there are still a few left out there, all of which are eligible for various incentives.

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai


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