After more than half a year of auto shows being cancelled, the surprise news today isn’t that the Los Angeles Auto Show, normally held the end of November each year, is going to be cancelled. It’s that the show is not going to be cancelled, but instead held next spring according to a new report.
What was to be November 20 through 29 will now be held May 21-31 2021 says Automotive News, citing three people familiar with the event. While they did not receive a response from the president of the show, AN expects an announcement to come as early as this week regarding the COVID-19 pandemic-related rescheduling.
If auto shows are able to happen early next year, this could create a big issue for the shows as well as automakers. Since important reveal deadlines and schedules were set months or years ago for the vehicles expected to bow in LA this fall, it’s not likely that many or even any would be willing or able to wait for May. Regardless, the New York show that’s set for April, as well as the North American International Auto Show set for June in Detroit, would leave the three competing for any pushed-back reveals, or any automakers willing to make slight timing changes in order to possibly be seen at a show less crowded with other high-profile vehicles.
That could lead to some tough decisions on the part of automakers already seeing strained budgets, and that’s just looking at the international shows and not including events like the Chicago auto show, a still major US event, held in February. We’ll also have to wait and see if LA hosts a second 2021 show, the not-delayed event that is already scheduled for November 2021.