Wednesday, February 1, 2023
News Rimac and Bugatti Will Henceforth be Known as Bugatti Rimac d.o.o.

Rimac and Bugatti Will Henceforth be Known as Bugatti Rimac d.o.o.

Bugatti Rimac d.o.o. is nothing short of the automotive super dream-team


  • Mate Rimac will continue as CEO.

  • Bugatti assembly stays in France.

  • Porsche will be very present as a strategic partner.


Bugatti, Rimac, and Porsche. Three names that are synonymous with performance and engineering. Although Rimac is the “baby” brand at only ten years of age, or 100 years fewer than Bugatti, the combination of knowhow can only create great things in the future under their new name: Bugatti Rimac d.o.o.

Bugatti Rimac d.o.o. | Photo: Bugatti Rimac d.o.o.

This new entity will feature Rimac founder, Mate Rimac, as CEO and Christophe Piochon as COO. Porsche, the initiator of this merger of sorts, will supply two members of the Board of Management and two members of the Supervisory Board, ensuring its position as a strong strategic partner.

The full breakdown of the players in the new entity is as follows: Rimac will hold a 55% share in Bugatti Rimac. Mate Rimac will retain his shareholding in Rimac Group at 35%, with Porsche at 22%, Hyundai Motor Group doing the same at 11% and other investors at 32%.

Bugatti Rimac d.o.o. | Photo: Bugatti Rimac d.o.o.

Both Rimac and Bugatti will continue to operate as separate brands and manufacturers, retaining their individual production facilities in their countries of origin. Joint research and development of future Rimac Automobili and Bugatti hypercars will take place at the recently announced €200M Rimac Campus near Zagreb, Croatia. The campus is expected to open in 2023.

Bugatti Rimac d.o.o. | Photo: Bugatti Rimac d.o.o.

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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