Wednesday, September 23, 2020
News « Sabre » Name Trademarked By McLaren. Could This Be The P1’s Successor?

« Sabre » Name Trademarked By McLaren. Could This Be The P1’s Successor?

The name “Sabre” has been trademarked by McLaren. Will it have the necessary bite to lift the British supercar brand?


  • The next McLaren hypercar will be heavily electrified.

  • McLaren is in a poor state at the moment but it seems they’re working on the future now.

  • McLaren’s next hypercar may reveal the company’s future product direction.


Like many British car manufacturers, McLaren his hurting from the pandemic and a slowing of sales globally. Even if they’ve hurting enough to consider putting their car collection and gorgeous offices up for collateral for some much-needed cash, the show must go on, as they say. The recent application for the name “Sabre” could be a sign of what’s to come from McLaren.

McLaren Needs Money So May Put Up Its Car Collection And Offices For Collateral

We reported back in April that McLaren has concrete plans to launch a new electrified hypercar by 2024. At the time, their financial situation was possibly not as dire as it is today but applying to trademark the “Sabre” name could be an indication that they’ve settled on a name for the vehicle, although “McLaren Sabre” doesn’t exactly have a nice ring to it. Alternatively, it could the name of this electrified hypercar’s hybrid or fully-electric powertrain technology. The possibility exists that it may be a name given to any component on a future car – it’s anyone’s guess at this point.

McLaren Senna

McLaren needs a bit of good news, especially in these tougher times. Many owners have complained about build quality and quickly depreciating car values. Perhaps a new hypercar, not quite as controversial as the Senna but as legendary and innovative as the P1, could help them out in the long run.

McLaren Senna Can-Am Edition | Photo: Olivier Delorme

 

McLaren P1 | Photo: McLaren

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Matt St-Pierre
Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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