Scout plans seven corporate stores in major Canadian cities by 2032
Mobile repair units will cover 300 km from each workshop location
Canadian EV reservations open with $150 deposit; pricing yet to be confirmed.
Scout Motors plans to enter the Canadian market with a direct-to-consumer model supported by company-owned sales and service locations in Ontario, Quebec, and British Columbia.
The automaker will offer the electric Traveler SUV and Terra pickup, which were previewed in production-intent form in Tennessee in October. Owned by Volkswagen Group but operated independently, Scout Motors hopes to establish a direct relationship with customers, bypassing traditional franchised dealership networks.
Scout Traveler concept | Photo: ScoutThe company intends to open seven “Scout Workshops” by 2032 in or around Toronto, Montreal, Vancouver, and Ottawa. According to a company spokesperson, the facilities will provide retail space, vehicle servicing, and customer test drives.
The retail model mirrors earlier efforts by other automakers in Canada. Mercedes-Benz, for instance, previously owned multiple corporate stores in Toronto and Vancouver, but divested them in 2022 and 2018. Genesis also used a similar approach in reaching customers.
Scout also plans to operate mobile service units capable of covering a service radius of roughly 300 kilometres from each workshop. The company may supplement this offering with a network of certified service partners to increase regional service capacity.
The Traveler and Terra will be built on a shared body-on-frame platform designed for electric propulsion. Both vehicles will run on zonal software architecture, borrowed from Rivian, allowing for over-the-air updates and remote diagnostics.
Majority of Scout Motors’ 130,000 Reservations Opt for Extended-Range EV Variant
Scout’s designs draw on the aesthetic of the original Scout offroad vehicles built by International Harvester in the 1960s and 1970s. The brand was relaunched in 2022 after Volkswagen Group acquired the trademark in 2021.
Though initially positioned as battery-electric vehicles, the Traveler and Terra will also be offered in range-extended versions. These variants will include onboard gasoline-powered generators to recharge the battery system, increasing the estimated driving range from about 550 km to approximately 800 km. This powertrain alternative has proven to be very popular.
Production of both models is expected to begin in 2027 at a new assembly plant under construction in South Carolina.
Canadian customers can now reserve either vehicle with a refundable $150 deposit. While the company is targeting retail prices under $60,000 USD, Canadian pricing details have not yet been announced; however, expect base MSRPs to start at or near the $80,000 mark.
Source: Automotive News
