Sunday, June 16, 2024
NewsSecond-Gen Genesis GV80 Pushed Back Over EV Sales Slump: Report

Second-Gen Genesis GV80 Pushed Back Over EV Sales Slump: Report

Electric slowdown driving changes at Genesis

  • GV80 EV pushed back two years

  • Hybrid model will fill gap

Genesis will delay its second-generation GV80 for two years. A new report says the reason is what it calls EV stagnation, as Genesis scrambles to add a hybrid model to the first-generation GV80 instead to buy time.

ETNews reported on the delay (via The Korean Car Blog). The report said that a second-generation Genesis GV80 would be a fully electric model and that it had been slated to go on sale in 2026. Now, it says, citing industry sources, it will go on sale in late 2027 or early 2028.

The report says that to bridge the gap, the current Genesis GV80 crossover will be extended. Genesis will also add a hybrid model to the lineup to help keep the model relevant and drive sales in the meantime. It’s unclear if this means a PHEV or a conventional hybrid, as parent company Hyundai Motor Group offers both systems in its own vehicles.

The GV80 was first launched in 2020. It was refreshed last year, and a coupe model is expected to go on sale shortly. However, by 2027, the model will be quite old.

The next-gen GV80 will use the Hyundai Group’s second dedicated EV platform, called eM. The Genesis GV90, which was expected next year, will be the first model on the new architecture. It has been pushed back to 2026 over the same concerns about market acceptance of EVs.




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