Saturday, September 23, 2023
News Subaru Targets Indiana as Potential Site for U.S. Electric Vehicle Production

Subaru Targets Indiana as Potential Site for U.S. Electric Vehicle Production

Subaru Nears Decision on U.S. Electric Vehicle Production

  • Subaru considers Indiana for its future U.S. electric vehicle production hub.

  • The automaker aims for 600,000 global EV sales by 2030, with 400,000 in the U.S.

  • Indiana Governor Eric Holcomb’s recent meeting with Subaru CEO adds weight to the speculation.


In a significant development that stands to impact the U.S. automotive industry, Subaru is considering Indiana as a leading candidate for its electric vehicle (EV) production. The news came directly from Subaru CEO Atsushi Osaki during a roundtable meeting in Tokyo, as reported by Reuters.

Subaru already operates a facility in Lafayette, Indiana, where it produces popular models like the Legacy and the Outback. This existing plant is now in the spotlight as a likely contender for Subaru’s ambitious electric vehicle production plans. While no official decision has been made, Osaki indicated that various possibilities, including the Indiana site, are under close evaluation.

This prospective shift toward electric vehicles aligns with Subaru’s broader strategy. The automaker aims to achieve an annual sales target of 600,000 battery-powered vehicles globally by 2030, half of its projected global sales. The United States is slated to be a significant market in this electric venture, with a targeted 400,000 EV sales. Subaru has also outlined plans to expand its EV lineup, planning to introduce eight models by the end of 2028. It has already initiated mass production of its first EV, the Solterra, and plans to launch three more by 2026, followed by four additional models by 2028.

The Subaru Solterra will Start at $54,295 in Canada

Clock Ticking on Decision Time

Adding to the intrigue, Indiana Governor Eric Holcomb recently met with Osaki in Japan. Though details are sparse, the governor also toured Subaru’s main facility in Gunma Prefecture and held talks with executives from other Japanese automakers like Toyota and Honda. These interactions further cement Indiana’s potential role as a pivotal player in Japanese automotive investment in the United States.

The urgency was palpable in Osaki’s remarks about an impending decision on the electric vehicle production site. While no specifics were provided on whether Subaru plans to build a new facility or revamp an existing one, the statement underscores the immediacy of the situation.

As Subaru edges closer to this monumental decision, it’s clear that the choice of location could have a far-reaching impact on the U.S. automotive industry, potentially elevating Indiana’s role in the burgeoning electric vehicle market. With the clock ticking, Subaru’s next moves are eagerly awaited.

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