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Nokian Hakkapeliitta R3 Winter Tire Test Wrap-up

The Hakka R3 is a top-tier winter tire. Winter condition driving performance is exceptional, and beyond. Yes, it’s already time to think about winter tires… Nokian has been at the forefront of winter tire technology for decades. They hold more than 100 patents related...

Brembo’s Stake In Pirelli Now Nearly 5%

Brembo is a globally recognized brake systems manufacturer. Pirelli is an equally recognized tire manufacturer. Brembo considers Pirelli’s market position as similar to their own. Both Brembo and Pirelli are focused on premium market segments and both are world-renown for their involvement in all...

The New Ford Bronco’s Goodyear Tires Won’t Read “Wrangler” On Them

You read that right: Ford’s made the request. If we thought the rivalry was strong before, it’s getting intense. Will Denver Broncos fans who drive a Wrangler have to find a new favorite team? We can’t be entirely surprised that Ford’s gone this far...

Hankook Tires To Provide Porsche Taycan With Unique E-Tires

Tires are quieter, reinforced, and with stiffer sidewalls. The Hankook Ventus S1 evo 3 ev was specially developed for the needs of electric vehicles They are 30% more durable than a standard tire. If you’re heavily into EVs, you probably know that the downside...

Nokian Predicts That Smart Tires Will Become Commonplace In Five Years

Self-driving car technologies will set requirements for tires. Sensors could be installed on tires to feed the onboard information system. These same sensors will open up a whole new world of servicing possibilities. Smart tires are not a new concept per se however they...

Nokian Tyres Has Ambitious Sustainability And Emission Targets

Car companies are not the only ones working on cutting their carbon footprint. Nokian has cut its GHG emissions by 44% over the last six years. They are listed among the Top 10% must sustainable publicly traded companies. While Nokian Tyres, based in Nokia,...

Keeping Your Cars Ready For The Road: Nokian Tyres Has a Few Tips For Us All

After weeks of being idle, we should not assume our cars are 100% fit to get back on the road. Tires remain one of the most important safety features on all vehicles. While you’re at it, you can shop for some new rubber. This...

Top Summer Tires For 2020

Nokian zLINE A/S
Tires are the most influential driving components on your car. When it comes to tires, you ALWAYS get what you pay for. If you’ve not started shopping for your replacement summer tires on your car or SUV yet, worry not as unlike preparing for...

New Continental Tire Adjusts Pressure On the Road to Save Fuel

Continental Tire C.A.R.E.
New Conti C.A.R.E tire technology aims to improve vehicle fleet efficiency, safety, and durability. Lost in all of the fanfare of the Frankfurt Motor Show was a new tire by Continental that helps reduce fuel consumption. That's the gist of it, but it's actually more...

The Best Time To Buy Winter Tires Is Now

Winter tire testing with a BMW X3
The snow is melting, April’s just around the corner and you will be installing your summer wheels and tires this weekend. What about your worn-out winter tires? You should deal with them now. The vast majority of we who wisely install season-appropriate winter tires on...

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