Thursday, July 29, 2021
Auto Shows & Events The Detroit Auto Show Moves To September 2021

The Detroit Auto Show Moves To September 2021

The NAIAS has wisely decided to further push back its show dates to avoid an auto show bottleneck.


  • This was highly predictable.

  • New dates are September 28th to October 9th, 2021.


Up until three weeks ago, three major North American Auto Shows, specifically Los Angeles, New York and Detroit, were all to take place within a three month period. All was more or less fine until LAAs organizers moved their show less than a month ahead of the Detroit event.

Given these complications, NAIAS organizers have decided to further push back their show to September 28th to October 9th, 2021. The show dates have now be confirmed for the next three years. If you recall, the last NAIAS took place in January of 2019. The plan was to shuffle the dates the summer of 2020 but that did not happen. Then, they were moved to June 19th to Saturday, June 26th.

“We have talked with many of our partners, particularly the OEMs, and they are fully on board and excited about the date change,” NAIAS Executive Director Rod Alberts said.

“Our responsibility as an auto show is to host a global stage for current products as well as mobility innovations of tomorrow,” Alberts said. “September is an excellent time of year for new product, and at the same time, alleviates the challenges a now crowded spring auto show calendar presents for auto show stakeholders.”

“Spreading out major auto shows is a win for everyone, particularly our partners. It gives auto companies an opportunity to give it their best at each and every show, which creates excitement for those who attend, too,” Alberts said.

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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