The slow-selling Q60 might be cut by 2023.
The Q60 never managed to capture the G Coupe’s essence and desirability.
Nissan’s luxury brand has seen better days. Sales for the last few years have slowed to a point where, in Canada, Infiniti dealers will be allowed to re-merge their premium products with Nissan vehicles under the same roof. Though the promising new QX60 should improve the situation, other models have not done well. Case in point: The Q60 coupe.
Most enthusiasts think back on the V35 Infiniti G35 as being a defining car for the brand’s image. The V36 properly carried the G into the 2010s however the 3.7-litre V6, which replaced the beloved VQ35 did rub some luster off the coupe and sedan. Unfortunately, the Q50 and Q60, which arrived between 2013 and 2014, essentially killed the line’s momentum.
The Infiniti Q50 sedan is doing well enough however sales of the Q60 have slowed considerably. As reported by Carscoops, fewer than 2,800 were delivered in 2020, down from just over 5,000 the year prior. So far this year, in the US, only 1,528 have been sold. In Canada, Q60 sales are improving over 2020 results however at only 189 sales in the first half of 2021, it’s not exactly on fire…
Unfortunately, it looks as though the Q60 Coupe will be discontinued by 2023.