The automaker had several important announcements to deliver at its annual media conference. The Stuttgart-based brand’s top management confirmed its sales target for the middle of this decade: Porsche would like half of its sales to come from electrified vehicles, whether pure electric or with a hybrid drive. And by 2030, the automaker estimates that more than 80 percent of its sales will be electric vehicles.
To get there, the German division is going to need a little more than a handful of Taycans to sell electric propulsion to its customer base on average. The key vehicle in this second electric offensive is the electric Macan, which should show up in 2023.
And that’s not all, as Porsche has also announced its colors by revealing the arrival date of the future 718 Boxster/Cayman range, which, as you might have guessed, will be solely electric. Fans who want an excellent sports car with a flat engine will have to hurry, because the arrival of this new electron sports car is scheduled for 2025. This is the first application of the PPE (Premium Platform Electric), an architecture that will be used in many different ways over the next few years in the more luxurious brands of the Volkswagen Group.
Coming back to the 718 Boxster/Cayman, it is already accepted that the space reserved for the boxer engine will be reused for the storage of the batteries needed to power the engine. The story doesn’t say whether the car will use a single motor on the rear axle or a pair of motors, which would give the two sports cars all-wheel drive. We can only hope that this new generation of sports cars will be inspired by the incredible Mission R prototype unveiled last year.
Finally, there’s at least one other major announcement for the brand’s purists. Porsche has reiterated its desire to market a Porsche 911 hybrid, although the sports car will not be offered as a plug-in hybrid, a decision that probably has something to do with the weight of the batteries. By limiting itself to a more “traditional” hybrid technology, the brand is mainly aiming for a gain in performance, the decision also being made to comply with increasingly strict emission standards. In light of this announcement, we can already look forward to an even more powerful Porsche 911 thanks to partial electrification. As for the purely electric 911, it should land on our roads after 2030. So there are still several years to go before the sound of the famous 6-cylinder flat engine is replaced by the silence of an electric motor.
