The Ram 1500 REV 2025 made its official debut at the Super Bowl

• The production version of the EV truck is very similar to the current gas model.

• The interior of the REV is also very familiar.

• The truck will have a frunk.

Stellantis’s truck division took advantage of its presence at Super Bowl LVII to unveil the production version of its long-awaited Ram 1500 REV full-size pickup. The new model is the star of a rather sober TV ad showing some consumers worried about the electric revolution, but for those interested in the latest EV truck, the wait will be somewhat long.

In fact, the American brand plans to begin production of the electric truck in Q4 2024. In other words, the Ram 1500 REV will likely be a 2025 model when it hits the market to join the growing group of electric pickups.

At this point, Ram isn’t saying much about its pure electric pickup, but it’s clear that the automaker seems to be prioritizing a process like Ford’s with its F-150 Lightning, which is very similar to the gasoline model. Unlike General Motors – the Chevrolet Silverado EV and GMC Sierra EV have a design that has nothing to do with the gasoline trucks of the moment -, the production Ram 1500 REV is closely tied to the current generation of the truck.

At first glance, the new Ram 1500 REV expected before the end of 2024, retains the silhouette of the current generation of the model, but trades its front end for a more aerodynamic vibe. The grille is replaced by this panel with the illuminated letters R-A-M, while the headlight clusters retain the signature two-stripe LED light pattern, but it extends into the center panel. In short, the REV seeks to differentiate itself, without being too different from its gasoline-powered predecessor.

On the hood, which is unique to the REV model, you can also see REV badges. While the rest of the bumper remains quite “truck-like,” the truck’s rims are unique to the model with a design clearly intended to maximize range. Let’s face it, the Ram 1500 REV seems to be a hit with everyone after this Super Bowl weekend.

Out back, the truck gets new taillights, a strategy already employed by Ford with its own electric truck. Those who are used to the current model will be happy to learn that the boxes installed on the fenders of the cargo box, better known as the RamBox, are back on this electric livery.

As for the interior, the dashboard is the same as in the current version of the truck … with some special features related to the electric engine of course.

The manufacturer has already opened its order book. Interested parties can already make a $100 deposit to reserve a copy of the highly anticipated electric truck. That is if you are located south of the border. In Canada, the allocation for the first series will be much smaller. That is why Canadian consumers interested in the truck can enter the Ram REV Insider+ Concept for a chance to win 1 of 200 early reservation access codes.