This will enable VW to act fast should they decide to move the brands.
Italdesign is also included in this “merger.”
Volkswagen has been thinking about cutting some of its brands in order to focus on its ambitious EV plans. Referred to as “distractions” in the past, Lamborghini, Ducati and Italdesign are the brands that will be legally merged in order to quickly respond should VW find an interested party.
From what we can read in the story published by Automotive News, Lamborghini, Ducati, and design studio Italdesign are not for sale exactly however legally binding them into one legal structure means that they will become a package deal.
“We are working on our Italian legal structure,” Volkswagen CEO Herbert Diess said, referring to Lamborghini, Ducati, and design studio Italdesign. “We are, let’s say, bringing it into a legal structure where we could act. It’s probably a bit of a slower process,” he said, but “it’s on our agenda.” No decisions, as of yet, have been made in relation to actually selling off the brands.
Late last week, Volkswagen said it will increase its scheduled investment in electric vehicles and various digital technologies to 73 billion euros ($86 billion) over the next five years.