Sunday, February 5, 2023
News Volkswagen Will Severely Cut ICE Output in Favour of Quality

Volkswagen Will Severely Cut ICE Output in Favour of Quality

Market share and volume will take a backseat in Volkswagen's near future

  • Over the next eight years, VW will cut 60% of its ICE production.

  • Margins and build quality will become priorities.

Volkswagen was among the first automakers to make a massive commitment to electrifying its lineup. Its plans involved cutting back on internal combustion engine (ICE) development and now, they’ve outlined the process over the next eight years.

Between now and 2030, Volkswagen will drop 60% of its ICE (petrol and diesel) vehicles but not simply as a move to reduce its carbon footprint.

“The key target is not growth,” VW finance chief Arno Antlitz told the FT as reported by Automotive News. “We are (more focused) on quality and on margins, rather than on volume and market share.”

2022 Midsize Electric SUV Comparison Test

Volkswagen has been the #1 volume automaker on and off for many years and it seems clear now that this will no longer be a priority. Profits and revenue have long been attributed to volume, but VW will turn away from big numbers and focus heavily on building quality and increasing margins per unit.

Volkswagen plans on 50% of all its new sales being EVs by 2030. By 2025, they expect that at least 20% will be EVs however that number could rise given their new approach.

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai


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