Tuesday, January 31, 2023
News What’s the Deal? Has Audi or BMW Bought McLaren?

What’s the Deal? Has Audi or BMW Bought McLaren?

McLaren has officially denied that they’ve been bought but here we are again

  • BMW’s name is also back in the discussion.

  • Only a few days ago, McLaren issued a formal press release saying they weren’t for sale.

This is a strange scenario. Reports published earlier this week had McLaren changing hands but within a few hours of the stories going live, the British hypercar company issued a statement clearing the air: They were not sold.

McLaren Has Not Been Sold to Audi

But here we are again with a headline indicating that McLaren is in talks with BMW and Audi, and they’re not talking about the weather or last weekend’s F1 results. This latest report comes from Autocar, again, and they’re saying that serious discussions are happening between McLaren and the two premium German automakers.

The first stories involved Audi considering McLaren’s F1 efforts while BMW was more interesting in the car business. Now, it seems as though the fascination in McLaren for both the German car brands began with the F1 team.

BMW already works with McLaren through various projects including battery technology. This may have led to more serious talks. In Audi’s case, VW has indicated that it was considering an F1 entry with either Audi or Porsche, but it’s more complicated than that.

Anyhow, this is an interesting story and we’ll keep updating it as more information becomes available.

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai


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