Monday, February 6, 2023
News Australian Buyers Say Ford Mustang Mach 1 Not as Advertised

Australian Buyers Say Ford Mustang Mach 1 Not as Advertised

Aussie Mach 1 missing some crucial features

Buyers in Australia are less than happy with their Ford Mustangs, says a new report, as the Mach 1 track-ready car is arriving down under with fewer features than advertised. The missing bits range from insignificant items like branded floormats to critical differences in the vehicle’s performance.

700 Ford Mustang Mach 1 coupes were designated for Australia, including right-hand drive. Motoring Australia reported on and spoke with one of the customers who learned that what was originally announced and presented in a brochure last October isn’t what they’ll pick up from their dealer.

“We recently discovered some content and feature corrections on the Mustang Mach 1 for the Australian market, and are disappointed we didn’t catch this before the first run of brochures and website was published,” the automaker said in a statement, according to the report. “We are especially disappointed that our loyal and engaged Ford customers and Mach 1 owners feel let down.”

What are the differences? Adaptive cruise control and rear parking sensors are missing, the car won’t have floor mats wearing a Mach 1 logo, and, more critically, the cars will be missing the expected rear differential cooler.

Ford of Australia calls it a brochure error and said that adaptive cruise and parking sensors were not available because of the unique cooling and downforce-creating parts of the Mach 1, the same reason given for the missing fog lights. The automaker said it was “working through how we are able to best support our Mach 1 owners” and that it would reach out to them soon.

Shane Smedley, who had an order placed for one of the cars, told Motoring that “The issue is that people have made decisions as to the value of the product based upon the assertions made in both the brochure AND other advertising, dealer assertions etc. These are not small errors. These are significant and impact the value proposition, particularly the differential.”

 

 

Trending Now

Audi is Working on an Electric RS6 e-Tron that will be launched Next Year

This model will use the new PPE platform and it will feature a wider body and larger wheels. The A6 e-Tron concept reportedly...

The GMC Hummer EV SUV Began Rolling Off the Assembly Line Yesterday

The SUV version joins the electric pickup in the GMC lineup. The first deliveries are expected to take place before the end of...

Nissan Ariya Will be Tough to Find in 2023

Nissan posted just 201 US sales last year Costs and raw materials will keep supplies tight in 2023 Nissan's Ariya EV was tough to...

The 2023 Targa Newfoundland “Race the Rock” Event Will Pit EVs Against ICEs

The legendary endurance race takes place in Newfoundland, Canada. It happens between September 14th and 21st. This year's Targa Newfoundland will host a competition...

Mazda USA Boss Says the New CX-90 PHEV Addresses People’s Interest in Electrification

Mazda CEO notes that the EV space is suffering growing pains. PHEV technology, according to him, offers the best of both worlds. Strong demand...

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.