Ford Unveils New Performance Options for 2024 Ranger, Broncos and Mustang at SEMA Show

Ford Performance Parts previews a range of customization packages and vinyl wraps for Mustang, Bronco, and Ranger vehicles, with availability starting in 2024.

• Ford introduces concept packages for off-road and street performance enhancements, targeting enthusiasts of Ranger, Bronco, and Mustang models.

• The company announces a variety of aesthetic upgrades and vinyl wraps in multiple finishes to allow for greater vehicle personalization.

• Customization options include performance kits like the Mustang FP800S package for increased horsepower and Bronco packages for beach-ready modifications.

Ford Performance Parts has introduced an array of concept packages and vinyl wraps at the SEMA Show in Las Vegas, set for consumer availability in 2024. As detailed in their press release, these packages allow for extensive personalization in terms of performance and aesthetics for popular Ford models such as the Mustang, Bronco, and Ranger.

Ford’s customization options are categorized into off-road capability, street performance, aesthetic parts, and unique vehicle graphics. For off-road enthusiasts, the Ranger and Bronco will receive upgrades enhancing their overlanding and beach capabilities, respectively. The Ranger’s package includes an overland suspension kit and functional accessories like a refrigerator/freezer unit, while the Bronco receives a lift, specialized suspension tuning, and engine calibration for better off-road performance.

Street performance aficionados aren’t left out, with the Mustang FP800S package offering a significant power boost via a Whipple Supercharger kit, pushing the car to at least 800 horsepower. Accompanying this surge in power are handling upgrades such as a half-shaft upgrade kit and a street lowering kit, with optional aesthetic enhancements like a carbon-fiber aero package.

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Ford’s personalization program extends to aesthetic modifications with the introduction of Ford Vinyl Wraps, providing customers with 60 color options in gloss, satin, or matte finishes. These wraps are engineered to maintain the functionality of vehicle sensors and driver assist systems.

These developments show Ford’s response to customer feedback, allowing for a high degree of customization that reflects individual styles and preferences. Pricing details will be released closer to the on-sale date, and installations can be handled by Ford dealers or ASE-certified shops. For now, nothing indicates that the Canadian market will benefit from these enhancements, unfortunately.