2025 Infiniti QX60 | Photo: Infiniti
Infiniti is evaluating a new compact crossover for a potential 2027 launch. The vehicle, internally known as the i33C, would be built on the next-generation Nissan Rogue platform and equipped with electrified powertrains. It would offer Nissan’s third-generation e-Power hybrid system and could include a plug-in hybrid option.
If approved, the model would mark Infiniti’s return to the compact luxury SUV segment, following the under-performing Mercedes-Benz-sourced QX30. It would also provide a crucial addition to its shrinking U.S. lineup. Production could begin after the launch of the fourth-generation Rogue, expected in early 2027.
Unlike past badge-engineered models, the i33C would feature a distinct design, improved ride handling, and an upscale interior. It is expected to carry a premium of over $10,000 compared to high-end Rogue trims.
Nissan has considered such a model for several years, but previously held back due to concerns about undercutting the profitable Rogue Platinum. Cost improvements and more advanced hybrid systems have made the project more viable.
A decision is expected by year-end. Infiniti is under pressure as its U.S. lineup will drop to just two models by the end of 2025, when the QX50 and QX55 production ends. Its next new vehicle, a midsize crossover, is scheduled for 2026.
“Any means necessary” are needed to expand the lineup, said Infiniti dealer board chair Will Bonilla, who supports shared platforms if the vehicles are sufficiently differentiated.
The compact luxury SUV market grew 14 % in 2024 to 425,294 units, nearly triple the segment’s volume a decade ago. Infiniti’s QX50 has lost serious ground, falling to 10th place and seeing a 42 % decline in deliveries over five years.
Analysts say the segment is key to attracting first-time luxury buyers. “Without a compact crossover, Infiniti’s likely to lose those first-time customers,” said Sam Fiorani of AutoForecast Solutions.
If approved, the i33C would likely be assembled at Nissan’s Smyrna, Tennessee plant, where the Rogue is built. The facility is adding volume due to a 25 % tariff on imported vehicles, leading Nissan to shift more Rogue production to the U.S. for the 2026 fiscal year.
Source: Automotive News
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