Saturday, December 9, 2023
News The 2023 Toyota Crown Pricing Starts at $45,590 in Canada

The 2023 Toyota Crown Pricing Starts at $45,590 in Canada

The new Toyota Crown blends efficiency, design, and luxury.


  • The Crown will replace the Avalon at the top of the Toyota sedan lineup

  • Each version will be powered by one of two hybrid engines

  • Crown will be offered in three trim levels


The Toyota Crown will make its official Canadian debut in early 2023 with a starting price of $45,590.

2023 Toyota Crown | photo: Toyota
2023 Toyota Crown | photo: Toyota

It will be available in three trim levels in Canada:

  • 2023 Toyota Crown XLE: $45,590

  • 2023 Toyota Crown Limited: $50,990

  • 2023 Toyota Crown Platinum: $59,990

The Crown is a premium sedan that replaces the Avalon as the most expensive sedan in the automaker’s lineup, closing the gap with the more affordable Lexus models.

The new sedan will be offered in three trim levels that feature different equipment levels and one of two available hybrid powertrains.

2023 Toyota Crown | photo: Toyota
2023 Toyota Crown | photo: Toyota

The entry-level XLE model comes standard with 19-inch wheels, heated cloth-covered front seats, and a 12.3-inch screen for the Toyota Multimedia infotainment system. In addition, all versions of the Crown are equipped with the Toyota Safety Sense 3.0 suite of driver assistance features.

The $50,990 Limited trim adds multi-beam LED headlights, a glass roof, leather upholstery, ventilated front and heated rear seats, a JBL premium audio system, rain-sensing wipers, and front and rear park assist with emergency braking.

All-New 2023 Toyota Crown Revealed and Coming to North America

An available Technology Package also adds the 360-degree camera system and 21-inch alloy wheels.

Both the Crown XLE and Limited are powered by the fourth-generation hybrid powertrain, which combines a 2.5-liter four-cylinder engine with two electric motors to drive all four wheels via a CVT transmission. Toyota didn’t reveal many details about the powertrain, except that it can achieve 41 mpg (5.7 L/100 km) in combined driving. Power is expected to be around 236 horsepower.

2023 Toyota Crown | photo: Toyota
2023 Toyota Crown | photo: Toyota

The Platinum version carries over the Limited’s features with the addition of an adaptive suspension, an automated parking system, unique 21-inch alloy wheels, and the availability of two-tone paint.

In addition, this model is equipped with the Hybrid MAX powertrain that combines a 2.4-liter turbocharged engine with two electric motors, one on each axle. This results in a combined 340 horsepower and 400 lb-ft of torque. Paired with a six-speed Direct-Shift automatic transmission, this powertrain is capable of accelerating the Crown from 0 to 60 mph (96 km/h) in 5.7 seconds. Toyota says this combination will give the Crown Platinum an average fuel economy of 7.8 L/100 km (30 mpg) in combined driving. This version will start at $59,990.

Unlike the XLE and Limited models, the Crown Platinum will have full-time all-wheel drive thanks to the presence of the rear electric motor. The other two trim levels will only send power to the rear wheels if wheelspin is detected.

The Toyota Crown will begin arriving in dealer showrooms in early 2023.

2023 Toyota Crown | photo: Toyota
2023 Toyota Crown | photo: Toyota

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Matt St-Pierre
Trained as an Automotive Technician, Matt has two decades of automotive journalism under his belt. He’s done TV, radio, print and this thing called the internet. He’s an avid collector of many 4-wheeled things, all of them under 1,500 kg, holds a recently expired racing license and is a father of two. Life is beautiful. Send Matt an emai

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