Sunday, October 25, 2020
News MINI Feels The Cooper May Have Gotten Too Big

MINI Feels The Cooper May Have Gotten Too Big

MINI has apparently realized what we’ve known for a while now.


In a conversion with British publication Autocar, MINI CEO Bernd Körber acknowledged that some parts of MINI are no longer mini. The fourth-generation Cooper is currently in development and some within the company are looking to bring back the compact design and feel of past models.

It’s no secret that MINI has built its reputation on its pinpoint precision and agility. When MINI was reborn under BMW in 2002, the Cooper was a lot bigger than the first MINI, but still tiny by the period’s standards. Today, the MINI Cooper has grown with the rest of the industry to the point where it’s the same size as any other subcompact out there, sometimes even bigger.

The Brief: 2018 MINI Countryman S E

Unfortunately, the desire to shrink the MINI doesn’t appear to extend to the actual footprint of the vehicle, only the design. In other words, the next-generation MINI Cooper won’t necessarily be smaller, it will just look smaller.

The next MINI Cooper is still a ways off with Körber saying it is planned for 2023 or 2024. MINI is currently in the design phase of the project and bouncing around ideas to rekindle the brand’s former glory which has been fading in recent years as MINI tried to reach more people and in the process alienated its core following.

2020 MINI Cooper SE
2020 MINI Cooper SE | Photo: MINI

2020 MINI Cooper SE
2020 MINI Cooper SE | Photo: MINI

Source: Autocar

Trending Now

Most Popular Cars in Canada, Third Quarter of 2020

Honda Civic tops list of most popular cars in Canada after the first nine months of 2020. Nissan Sentra and Chevrolet Spark move...

BMW M4 Competition x Kith Edition Limited To 150 Units

Kith is a fashion and lifestyle brand. Kith founder Ronnie Fieg is a life-ling fan of BMW cars. BMW’s partnership with Kith highlights...

Mini Launching Value-Oriented Special Edition 1499 GT, Oxford Models

1499 GT tips hat to 1969 model Oxford adds $5,600 in extras for lower price While special editions usually mean a special price tag...

TORSUS Reveals The Most Hardcore School Bus Ever: The PRAETORIAN

It’s got 4x4, huge tires, and loads of ground clearance. The bus is built on an upgraded heavy-duty MAN truck chassis. This school bus...

Bugatti Revealing Something? Sometime?

Just look at those taillights No, seriously, what are you planning, Bugatti? Bugatti is asking "what if...?" And, well, we're asking the same thing,...
Charles Jolicoeur
Charles Jolicoeur
Charles Jolicoeur was studying to be a CPA when he decided to drop everything and launch a car website in 2012. Don't ask. The journey has been an interesting one, but today he has co-founded and manages 8 websites including EcoloAuto.com and MotorIllustrated.com as General Manager of NetMedia360. He also sits on the board of the Automotive Journalists Association of Canada. Send me an email

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.