JETTA Logo | Photo: Volkswagen
As odd as it may sound to us, JETTA has now morphed into a brand for the Chinese market, from the affordable gateway Volkswagen Jetta sedan in the North American lineup.
Despite the fact that China is now the largest automotive market on the Globe, there’s still loads of growth potential. There are numerous cities with millions of people outside of the sprawling Beijing or Shanghai metropolitan regions where vehicle ownership numbers remain quite low, as in below 100 cars per 1,000 inhabitants.
The JETTA model range, which will be produced by FAW-Volkswagen in Chengdu, will cater to these potential buyers by leveraging the famous name. The Jetta itself is celebrated in China as it has, according to Volkswagen, “placed China on four wheels.”
JETTA will benefit from established and new sales approaches that will include its own network of dealerships, and innovative sales formats such as digital showrooms, displays in shopping malls and mobile sales trucks.
The lineup will consist in one sedan and two SUVs. Sales are programmed to begin by the third quarter of this year.
Just 252 examples of the 2027 Escalade-V Collector Series will be offered across Canada and…
A fuel line connection could separate on certain 2024–2027 Land Cruisers, potentially causing a fuel…
This model features slightly more rugged design elements and a raised suspension. The steering rack,…
The Cybercab is a two-seater driverless vehicle that doesn’t feature pedals or a steering wheel.…
BRABUS will build 10 P 900 Rocket Edition pickups worldwide. The G 63-based conversion rockets…
Two Mercedes-Benz CLA models, each weighing more than two tonnes, were involved in a side-impact…
View Comments
The Chinese will pirate the intellectual property of VW and they will build knock-off versions of everything. In the end, VW will be sucked dry of their knowledge and expertise....and then kicked to the curb after the Chinese get fully geared up building the knock-offs.